ENEL OPEN INNOVABILITY CHALLENGE | Innovative New Business, Products, and Solutions using Internal and External Data
Challenge Expiration Date: May 17, 2021
Enel Group and Enel Innovation Hubs are looking for new ways of leveraging internal and external data to create new business, products or solutions that can create new revenue streams.
This is an Ideation Challenge with a guaranteed award for at least one submitted solution.
Enel Group’s strategy of transformation into a Data Driven Company is based on the awareness that the lives of people, citizens, customers, are now "always connected". Today customers are online 24 hours a day, generating and exchanging content (and therefore data) continuously via the internet. The impact of hyperconnectivity is also strong in Enel. In fact, in 24 hours, our assets, our customers and our people talk to us through countless data, which we are learning to absorb and utilize. Enel has one of the largest international networks of clients, partners and suppliers, generating a vast amount of data that ranges from energy consumption to daily mobility activities. As a result of its different business lines, Enel has access to extensive sets of data which have grown rapidly over the last several years and will continue to grow at a tremendous rate for the future.
Given the vast amount of internal data as well as the availability of external data, Enel is seeking new and innovative ways to monetize this data by creating new business, products, and solutions that can create new revenue streams.
This Challenge provides contribution to the following SDGs:
- SDG 8: Decent Work and Economic Growth
- SDG 9: Industry, Innovation and Infrastructure
- SDG 11: Sustainable Cities and Communities
- SDG 13: Climate Action
- SDG 17: Partnerships to achieve the Goal
Thanks to its commitment to digitalization and expansion, Enel has one of the largest international networks of clients, partners and suppliers, generating a vast amount of data that ranges from energy consumption to daily mobility activities. As a result of its different business lines, Enel has access to extensive sets of data which have continued to grow over the last several years. Enel’s business encompasses:
- 32 countries
- 2.2 kilometers of networks
- 87 gigawatts installed capacity
- 49 gigawatts Renewable Energy Solutions (RES) capacity
- 70 million customers
- >20.000 suppliers
The creation of value from data can be done through two different paths: monetization and valorization, and it is important to distinguish between the two (as follows a few examples).
MONETIZATION: Enhancement of existing offering, direct sale or creation of new products, focused on revenue growth and with three subsets:
1. External monetization: Raw data sales, insights, targeted data product or data driven services
- Quandl: Build on corporate jets routes to provide insights on potential M&A activities.
- Optum: Drugs usage and effectiveness taken from claims and sold to drugs makers.
- The Climate Corporation: Granular weather data & advanced modelling used to develop an agri-insurance business.
2. Ecosystem orchestrator: Ownership & operation of the data platform that manages ecosystem data assets
- MyJohnDeere: Integrated farming platform to help agricultural producers consolidate and manage equipment information, production data and farm operations, aiming at reducing downtime, optimizing fleet management, increasing crops yields.
3. Internal exploitation: Data leveraged to improve & upgrade existing offerings (NOTE: This subset is out of scope for the current Challenge)
- Starbucks: Offering personalization & products suggestion based on consumption habits
VALORIZATION: Optimization of internal processes and operations, focused on better decision making and cost reduction (NOTE: Valorization is out of scope for the current Challenge)
- Enel: Data for vegetation management activities
The focus of this Challenge is data monetization for new business using the methods of External monetization or Ecosystem orchestrator. Data valorization and Internal exploitation of data are outside the scope of the current Challenge and solutions addressing these topics will not be awarded.
The Enel Group has an extensive amount of data coming from the different activities and business units. The data has been clustered as:
- Buildings/Industrial sites
- Smart City
- Electric Mobility
- Financial Services
- Water reservoirs
- Infrastructure & Networks
- Global Procurement
- SEECA (Social, economic and environmental context analysis)
Enel is looking for new ways of leveraging their internal data and external data to create new business, products or solutions that can create new revenue streams. The focus is to use Enel data but also to consider other sectors, industries or open data that could be interesting to be combined with Enel’s data.
With all of the datasets and information available, Enel considers possible questions that can be answered to include:
- Can our weather data be used to develop specific services to the agriculture industry? And adding Copernicus land data?
- Can our customer data be combined with insurance data to develop a new product?
- Can our electric mobility data be used to solve any new trend within the cities?
- Can our buildings and industrial site data be interesting to partner with Construction/Real Estate companies and develop a new business?
This is by no means a complete list of questions and it is left to the Solver to determine and present with supporting information ideas for new and innovative ways to leverage the vast amount of data at Enel’s disposal to create new revenue streams. Solvers should use the Business Idea Canvas. Full submissions to this Challenge must expand on each of the tiles of the canvas to provide a detailed, comprehensive description of the proposed solution.
Tipologia: Challenge prize
Paese: Brasile, Messico, ITALIA, Svizzera, Spagna, Australia, Norvegia, Repubblica Ceca, India, Regno Unito, Danimarca, Cina, Germania, Cile, Sudafrica, Serbia, Francia, Finlandia, Austria, Giappone, Vietnam, Federazione Russa, Paesi Bassi, Egitto, Argentina, Singapore, Malesia, Lituania, Svezia, Israele, Canada, Corea del Sud, Stati Uniti d'America, Belgio
SSD: 01 - Scienze matematiche e informatiche, 02 - Scienze fisiche, 03 - Scienze chimiche, 04 - Scienze della terra, 05 - Scienze biologiche, 06 - Scienze mediche, 07 - Scienze agrarie e veterinarie, 08 - Ingegneria civile e Architettura, 09 - Ingegneria industriale e dell'informazione, 10 - Scienze dell'antichità, filologico-letterarie e storico-artistiche, 11 - Scienze storiche, filosofiche, pedagogiche e psicologiche, 12 - Scienze giuridiche, 13 - Scienze economiche e statistiche, 14 - Scienze politiche e sociali